<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Faro Blog</title><description>Visibility and reputation in the age of AI. How to be the source the AI cites.</description><link>https://holafaro.com/</link><item><title>How do I get the AI to recommend me when people ask about my topic?</title><link>https://holafaro.com/en/blog/how-to-get-ai-to-recommend-you/</link><guid isPermaLink="true">https://holafaro.com/en/blog/how-to-get-ai-to-recommend-you/</guid><description>Being named while the AI explains a topic and being recommended to someone are two different things. The second one requires the machine to defend why you. Here is what it needs.</description><pubDate>Tue, 28 Jul 2026 00:00:00 GMT</pubDate></item><item><title>What changes in your business when the AI recommends you</title><link>https://holafaro.com/en/blog/what-changes-when-ai-recommends-you/</link><guid isPermaLink="true">https://holafaro.com/en/blog/what-changes-when-ai-recommends-you/</guid><description>When the machine names you, almost none of it reaches you. This separates what actually happened, what you won&apos;t be able to see, and the one thing you can observe in your own conversations.</description><pubDate>Tue, 21 Jul 2026 00:00:00 GMT</pubDate></item><item><title>SEO and AI visibility: what carries over from everything I already invested</title><link>https://holafaro.com/en/blog/what-carries-over-from-seo-to-ai-visibility/</link><guid isPermaLink="true">https://holafaro.com/en/blog/what-carries-over-from-seo-to-ai-visibility/</guid><description>The inventory, without the diplomacy: which part of your SEO investment still works now that a machine answers, which part stopped paying off, and what was never on the list.</description><pubDate>Tue, 14 Jul 2026 00:00:00 GMT</pubDate></item><item><title>If I can no longer measure by visits, how do I know I&apos;m doing well?</title><link>https://holafaro.com/en/blog/how-to-measure-when-visits-stop-coming/</link><guid isPermaLink="true">https://holafaro.com/en/blog/how-to-measure-when-visits-stop-coming/</guid><description>Traffic stopped telling the whole story. These are the signals that do say whether artificial intelligence is reading you, describing you well, and naming you when people ask about your topic.</description><pubDate>Tue, 07 Jul 2026 00:00:00 GMT</pubDate></item><item><title>ChatGPT says one thing and Gemini says another about me, which one is right?</title><link>https://holafaro.com/en/blog/chatgpt-and-gemini-say-different-things-about-me/</link><guid isPermaLink="true">https://holafaro.com/en/blog/chatgpt-and-gemini-say-different-things-about-me/</guid><description>Two assistants disagreeing about you isn&apos;t a mistake by one of them. It&apos;s the signal that your material allows two readings. Here is what the disagreement reveals and where it gets fixed.</description><pubDate>Tue, 30 Jun 2026 00:00:00 GMT</pubDate></item><item><title>How do I get artificial intelligence to cite me as a source?</title><link>https://holafaro.com/en/blog/how-to-get-ai-to-cite-you/</link><guid isPermaLink="true">https://holafaro.com/en/blog/how-to-get-ai-to-cite-you/</guid><description>The AI doesn&apos;t cite you for backlinks or for ranking first on Google. It cites you for entity authority, triangulated presence, and mention frequency. Here is the mechanism.</description><pubDate>Thu, 25 Jun 2026 00:00:00 GMT</pubDate></item><item><title>What it means to be cited by the AI</title><link>https://holafaro.com/en/blog/what-being-cited-by-ai-means/</link><guid isPermaLink="true">https://holafaro.com/en/blog/what-being-cited-by-ai-means/</guid><description>Being cited by an AI is when the model names you as a source when someone asks about your topic. This explains what it is, why it matters, and how it differs from SEO.</description><pubDate>Wed, 24 Jun 2026 00:00:00 GMT</pubDate></item><item><title>I left the corporate world, what do I build first so the AI recommends me?</title><link>https://holafaro.com/en/blog/i-left-corporate-what-to-build-first/</link><guid isPermaLink="true">https://holafaro.com/en/blog/i-left-corporate-what-to-build-first/</guid><description>Knowing your authority isn&apos;t inherited is one thing. Knowing the order in which to rebuild it is another. What comes first, what you can claim from what you did inside, and what can wait.</description><pubDate>Tue, 23 Jun 2026 00:00:00 GMT</pubDate></item><item><title>SEO and AEO, why they&apos;re two different games</title><link>https://holafaro.com/en/blog/seo-and-aeo-two-different-games/</link><guid isPermaLink="true">https://holafaro.com/en/blog/seo-and-aeo-two-different-games/</guid><description>SEO fights for clicks on Google. AEO works to get the AI to cite you as a source. This explains the difference and why ranking in search engines is no longer enough.</description><pubDate>Tue, 23 Jun 2026 00:00:00 GMT</pubDate></item><item><title>Why do people search my name more but visit my website less?</title><link>https://holafaro.com/en/blog/the-great-decoupling-search-visits/</link><guid isPermaLink="true">https://holafaro.com/en/blog/the-great-decoupling-search-visits/</guid><description>It&apos;s the Great Decoupling: people search more than ever and visit less than ever. Out of 100 searches, only 23 reach a website. Your site stopped being where people get to know you.</description><pubDate>Sat, 20 Jun 2026 00:00:00 GMT</pubDate></item><item><title>Why doesn&apos;t ChatGPT mention me when I search my name or my company?</title><link>https://holafaro.com/en/blog/why-chatgpt-doesnt-mention-me/</link><guid isPermaLink="true">https://holafaro.com/en/blog/why-chatgpt-doesnt-mention-me/</guid><description>88% of businesses are invisible to ChatGPT. If it happens even to companies with budget, it isn&apos;t a money problem. It&apos;s a method problem.</description><pubDate>Wed, 17 Jun 2026 00:00:00 GMT</pubDate></item><item><title>How do I connect what I&apos;ve already done so the AI reads it as one track record?</title><link>https://holafaro.com/en/blog/connect-my-track-record-so-ai-reads-it/</link><guid isPermaLink="true">https://holafaro.com/en/blog/connect-my-track-record-so-ai-reads-it/</guid><description>Having a scattered track record and having an unreadable one are the same problem seen two ways. This is the concrete work of consolidating what you already built so the machine reads it together.</description><pubDate>Tue, 16 Jun 2026 00:00:00 GMT</pubDate></item><item><title>I left the corporate world and no one knows who I am now, how do I become visible?</title><link>https://holafaro.com/en/blog/i-left-corporate-how-to-become-visible/</link><guid isPermaLink="true">https://holafaro.com/en/blog/i-left-corporate-how-to-become-visible/</guid><description>Your authority lived inside a company. Outside, the machine doesn&apos;t inherit it. Becoming visible isn&apos;t posting more, it&apos;s building an entity the AI recognizes.</description><pubDate>Fri, 12 Jun 2026 00:00:00 GMT</pubDate></item><item><title>The AI says something old or wrong about me, what can I do?</title><link>https://holafaro.com/en/blog/ai-says-something-outdated-about-me/</link><guid isPermaLink="true">https://holafaro.com/en/blog/ai-says-something-outdated-about-me/</guid><description>There is no button to correct a model and no form to ask it to retract. What does work is displacing the old with material that is newer, clearer, and easier to confirm.</description><pubDate>Tue, 09 Jun 2026 00:00:00 GMT</pubDate></item><item><title>I&apos;m already a reference in my field, why doesn&apos;t the AI recognize me as one?</title><link>https://holafaro.com/en/blog/im-a-reference-but-ai-doesnt-recognize-me/</link><guid isPermaLink="true">https://holafaro.com/en/blog/im-a-reference-but-ai-doesnt-recognize-me/</guid><description>Being a reference for people and being one for the machine aren&apos;t the same. Your authority is scattered across talks, interviews, and mentions the AI can&apos;t stitch together.</description><pubDate>Tue, 09 Jun 2026 00:00:00 GMT</pubDate></item><item><title>My name is what sells, how do I make sure the AI speaks well of me?</title><link>https://holafaro.com/en/blog/my-name-sells-what-ai-says-about-me/</link><guid isPermaLink="true">https://holafaro.com/en/blog/my-name-sells-what-ai-says-about-me/</guid><description>When your name closes deals, what the AI answers about you is part of your sales force. You don&apos;t control the answer, but you do control the material it feeds on.</description><pubDate>Fri, 05 Jun 2026 00:00:00 GMT</pubDate></item></channel></rss>